Handbook
Product vision — [Product Name]
1. Vision statement
2. Problem
| Dimension | Detail |
|---|---|
| Who has this problem | |
| What it costs them | |
| How we validated it | |
| Evidence summary |
3. Target audience
| Persona | Description | Key need |
|---|---|---|
4. Value proposition
| Dimension | Our product | Primary alternative | Differentiation |
|---|---|---|---|
5. Success metrics
| Metric | Baseline | Target | Timeline |
|---|---|---|---|
6. Scope
In scope
Out of scope
Assumptions
7. High-level roadmap
| Phase | Timeframe | Outcome | Key deliverables |
|---|---|---|---|
8. Risks
| Risk | Likelihood | Impact | Mitigation |
|---|---|---|---|
Last updated: YYYY-MM-DD · Owner: [name/role]